
Podcasting: One More Tool to your Marketing Strategy
Have you considered podcasting as a way to boost your marketing efforts? Recently, the medium has attracted large audiences with its conversational-style content that breaks free from rigid mainstream formats, sparking meaningful engagement around brands. Leverage the power of podcasting and explore how it can fuel your business growth.

Screen Printing: Highly Relevant in the Modern Era
Since it’s one of the oldest printing techniques, screen printing is often underrated by those unfamiliar with its strengths. Yet, it has matured gracefully over time, much like fine wine, helping brands stand out and connect powerfully with their target audiences.

Large Dye Sub: Vibrant & Durable Prints on Fabric
Harness the vibrant colours and lasting quality of our large-format dye sublimation printing. Elevate your promotional campaigns with premium, custom-printed items. From school and sports uniforms to professional workwear, we deliver best results every time.

Vehicle Wrap or Paint? Advantages of Branding with Vehicle Wraps
Whether you're launching a new campaign or refreshing your brand’s image, vinyl wraps make it easy to stay dynamic and professional. Discover how custom vehicle wraps can power up your marketing strategy.

UV Printing: A Game-Changer in Promotional Marketing
UV printing is revolutionising the world of promotional products with its vibrant, durable, and fully customisable output. With quick turnaround times, exceptional print quality, and cost-effective production, UV printing gives businesses a creative edge in standing out. Discover how this versatile technology can elevate your promotional strategy.

From Overlooked to Unmissable: Let Your Brand Stand Out Like the Meerkat with Image at Work
With the right tools — like bold screen printing, seamless dye sublimation, and precise UV printing — even the smallest player can make a lasting impact. At Image at Work, we help your brand stand tall, stand out, and be seen.

“Checkers”: The Secret Behind Brand Genericisation
In many South African townships, the name "Checkers" is commonly used to refer to plastic bags, even when they come from other stores. This reflects how some brands become so ingrained in daily life that their names replace the actual product names. Understanding how and why this happens involves looking at marketing strategies, partnerships, and consumer habits.

Little Promotional Items That Elevate Your Brand at an Event
There’s magic in the moment someone realises they’re getting something for free, and it’s even more powerful when that item carries your brand. Promotional giveaways create instant connections and long-lasting impressions. Discover how these pocket-sized dynamites spark engagement and elevate your visibility at any event.

Digital Age Opinion Leaders: Catalysts for Brand and Product Growth
In today's digital world, influencers are the new opinion leaders, shaping consumer choices and amplifying brand reach through trust, engagement, and authentic content. Discover how strategic partnerships and thoughtful branded experiences can transform influencer marketing into lasting brand recognition.

Diffusion of Innovation: How Brands & Products are Adopted Over Time
The diffusion of innovation model explains that technologies are adopted by audiences in stages, with widespread acceptance occurring only after repeated exposure over time. This concept applies across many areas of society, including marketing and promotion. Consider how communities gradually embrace brands and products; it’s a process built on consistent visibility and engagement.

Masterclass Events: 4 Promotional Ideas to Consider
A masterclass can be an excellent way to promote a brand. Sponsors can capitalise on its reach by incorporating their promotional materials for added visibility. In today's attention-driven landscape, any platform that captures audience interest is a valuable tool for brand promotion.

Mother’s Day Gift Guide: Ideas Worth Considering
While you may show appreciation for the mother figures in your life every day, Mother’s Day is a unique opportunity to make them feel truly special. Celebrate the occasion with our wide selection of personalised gifts; choose one or two thoughtful ideas to create lasting memories.

5 Branding Methods to Explore
There’s no reason not to invest in branding for promotional purposes, you have every technique at your fingertips, ready to suit any project you picture. Whether it’s something simple like pens or more complex like banners and vehicle wraps, there’s always a solution to bring your idea to life.

Easter: Promotional Ideas to Consider
Easter is a significant religious celebration, but it’s also a valuable opportunity for businesses to promote their brands and products. By using custom-branded items, you can effectively connect with a wide audience and elevate your brand visibility.

Unboxing Experience: What is It?
Memorable experiences aren't just shaped by what's inside the box. That first glance at the package, filled with anticipation, sends chills of excitement. An inviting box design elevates the entire experience.

"SS Food Games": Marketing Strategies with Content Creators
One key element missing from most SS Food challenges trending online is branding. This presents a valuable opportunity for businesses to leverage, as it can help them reach a broader audience, potentially exposing their brand to hundreds of thousands, if not millions, of people.

Packaging Goes Beyond Boxes: Alternative Options to Consider
Discover a wide range of packaging options to help elevate your brand. Select packaging solutions that not only catch attention but also remain in use for an extended period, keeping your brand top-of-mind for your customers.

5 Advantages of Large Dye-Sublimation Printing
If you're looking for vibrant colours, durability, and exceptional quality in promotional items for both indoor and outdoor use, dye-sublimation is the perfect solution. Discover the advantages you can take advantage of by choosing dye-sublimation for projects of any size.

Events and Activations: Ideas That Will Spice Up Your Brand’s Presence
Not every event needs a formal atmosphere; relax and infuse some fun into your booth or table. This makes it more welcoming for attendees. We aim for engagement and turnout, so let’s get creative in drawing them in. Here are some ideas to help you succeed at your promotional event.

“Kasongo”: Characteristics Businesses Can Embrace for Growth
Who could have imagined that a simple warthog would become a social media sensation? Not much was known about this resilient creature until the media amplified its presence, showcasing the influence of media in shaping public interest. Focusing on this animal has highlighted traits that are relevant across various aspects of life, including business, where they can promote growth and visibility.